HOW IT STARTED

Cravecorn is a snack I genuinely wanted to exist and couldn't find. I love chips but I hate that guilty, sluggish feeling after finishing a bag. I wanted something I could actually enjoy without the regret.

Popcorn is a great alternative (especially when your're not popping it in seed oils)

Whenever I made it at home it was never sweet or buttery, sometimes I'd even douse it in hot sauce

Walk the snack aisle and it's all sweet kettlecorn or movie-butter. Nobody was making the bold, savoury stuff - the stuff i wanted to eat